What we do
Brands
Delivering more value from sport and music assets
RIGHTS HOLDERS
Reaching and growing new audiences
Fan intelligence
Fan intelligence IS A REVOLUTIONARY APPROACH TO INSIGHT, STRATEGY & CREATIVE BUILT FROM OUR GLOBAL NETWORK OF OVER 6,000 CREATIVE, INTELLIGENT AND CULTURALLY INFLUENTIAL FANS.
Scroll down to see how it works
Client issues
brief or challenge
01
Challenges in insight, strategy, creative & campaign delivery
Fan intelligence
Audit and recruit
02
We use our proprietary Fan Intelligence® platform to audit and recruit a collective of individuals from our network who best suit the client and their challenge
Fan intelligence
Workshops
03
Our specialist teams of strategists and creative run a series of Fan Intelligence® workshops to collaborate with these hand-picked individuals
The Fan intelligence Output
What we do
Culturally relevant insights and trends before they happen
world class Sport and music campaigns that crossover into culture, lifestyle and entertainment
Culturally relevant insights and trends before they happen
world class Sport and music campaigns that crossover into culture, lifestyle and entertainment
Guaranteed results by unlocking the commercial value of global fanbases
News
The Dial…Powered By Fan Intelligence
Today sees the launch of Fan Intelligence's monthly round up of the key trends that are shaping the worlds of sport, music and culture...
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Meet Olie
Olie Bailey, of DAZN Group, has joined Ear to the Ground as the agency’s new Head of Digital Media and Partnerships
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THE GAME CHANGERS
The driving forces shaping the future of women's football and how to be part of a lasting legacy...
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We’re Shortlisted
The BT Sport Industry Award shortlist is out for Agency of the Year and we're top of the list
Read PostListening For Love
Rich and Owen spoke to Sport Industry Group about Fan Intelligence and our global network of 6,000 influential fans and tastemakers.
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Don’t Get Dumped
More fans are falling in love with rugby than ever before. Not all of them know why. But we do...
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Fan Intelligence® Trends
Five Trends in Sport and Music that need to be on your radar in 2019
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When the Whistle Blows
Five key opportunities that will help brands stand out and get more value from their Premier League partnerships
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F1 fans back in the driving seat
Ahead of the Canadian Grand Prix, Jack Ward spoke to Sport Industry about the changing landscape of Formula One
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