What we do
Brands
Delivering more value from sport and music assets
RIGHTS HOLDERS
Reaching and growing new audiences
Fan intelligence
Fan intelligence IS A REVOLUTIONARY APPROACH TO INSIGHT, STRATEGY & CREATIVE BUILT FROM OUR GLOBAL NETWORK OF OVER 6,000 CREATIVE, INTELLIGENT AND CULTURALLY INFLUENTIAL FANS.
Scroll down to see how it works
Client issues
brief or challenge
01
Challenges in insight, strategy, creative & campaign delivery
Fan intelligence
Audit and recruit
02
We use our proprietary Fan Intelligence® platform to audit and recruit a collective of individuals from our network who best suit the client and their challenge
Fan intelligence
Workshops
03
Our specialist teams of strategists and creative run a series of Fan Intelligence® workshops to collaborate with these hand-picked individuals
The Fan intelligence Output
What we do
Culturally relevant insights and trends before they happen
world class Sport and music campaigns that crossover into culture, lifestyle and entertainment
Culturally relevant insights and trends before they happen
world class Sport and music campaigns that crossover into culture, lifestyle and entertainment
Guaranteed results by unlocking the commercial value of global fanbases
News
Twelve Cities, Twelve Trends.
A Fan Intelligence report on the global trends shaping the next-gen fan around Euro 2020
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The Dial Powered By Fan Intelligence
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Meet Olie
Olie Bailey, of DAZN Group, has joined Ear to the Ground as the agency’s new Head of Digital Media and Partnerships
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THE GAME CHANGERS
The driving forces shaping the future of women's football and how to be part of a lasting legacy...
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We’re Shortlisted
The BT Sport Industry Award shortlist is out for Agency of the Year and we're top of the list
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Don’t Get Dumped
More fans are falling in love with rugby than ever before. Not all of them know why. But we do...
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Fan Intelligence® Trends
Five Trends in Sport and Music that need to be on your radar in 2019
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